Cárnicas Joselito

The company Cárnicas Joselito has established itself as a benchmark in the agri-food sector, both nationally and internationally, thanks to its firm commitment to sustainable development, respect for the environment and social welfare. Its success is the result of the combination of tradition, craftsmanship, innovation and social responsibility.

At Joselito, every detail counts, and its mission is to positively impact all aspects of its activity. This effort has been recognized through our Award for the Best Initiative in the Agricultural and Livestock Sector

Excellence in the agricultural and livestock sector

Joselito is strongly committed to quality. The combination of a privileged natural environment, where Iberian pigs are raised in pastures, and the meticulous control of animal feed, ensures that Cárnicas Joselito’s products maintain standards well above market expectations.

The company’s commitment to investment in advanced technology for process control and optimization, and an approach based on quality and sustainability have led the company to become a clear leader in its sector.

Each product that leaves its facilities is proof of the quality characterizing the brand, as well as the deep commitment of a company that values and cares for the people who make up its team and the environment surrounding it.

Innovation and tradition at Joselito

Cárnicas Joselito combines innovation with tradition. Although its production processes have been passed down from generation to generation, the company has not stayed stuck in the past. With a forward-looking approach, Joselito has incorporated technological advances in areas including quality control and distribution, without compromising its artisanal roots.

Although Joselito continues to use traditional production methods, such as natural curing, the company has simultaneously embraced innovation. Committed to a more sustainable future, Joselito has opted for practices such as regenerative grazing and free-range living for its pigs. Over the past 20 years, it has planted more than 500,000 trees in its pastures, caring for the environment so that it remains a healthy place for future generations. It also collaborates with universities to innovate in the creation of healthy foods using the fat from its hams and reuses its waste to make compost that helps to regenerate soils.

Cárnicas Joselito, a success story

The history of Cárnicas Joselito began in 1868, when its founder, Vicente Gómez, started curing hams in the heart of Guijuelo. Since then, the company has been managed by six generations of the Gómez family, who have kept the essence of the brand intact: offering the highest quality products from Iberian pigs.

Over the years, Cárnicas Joselito has evolved from a small family business to a global brand that exports to more than 60 countries.

Joselito, a benchmark in social responsibility

Joselito is distinguished by its strong commitment to social responsibility and care for the environment. The company promotes sustainable practices in all its operations, like preserving the pastures where its Iberian pigs are raised, contributing to the ecological balance of natural ecosystems.

Moreover, Joselito actively participates in social responsibility programs that promote rural development and job creation in places that are traditionally agricultural and livestock areas.

The success of Cárnicas Joselito is also reflected in its human resources policies. The company has implemented an improved living model for its employees in rural environments and so-called “empty Spain”. It offers decent housing and resources to ensure the future of the families that form part of its community. In addition, it cares for their well-being by offering private health insurance and access to ongoing training.

Aware of the importance of sustainability, the company strives to reduce its carbon footprint through the use of renewable energies and process optimization, and it has achieved a 7.5% reduction in its carbon emissions. In the field of health, its research highlights the nutritional benefits of Iberian ham, collaborating with renowned chefs, such as Ferran Adrià, to distribute tasty and healthy recipes.

Joselito also helps vulnerable groups, for example, Ukrainian people displaced by the war, to whom it has offered employment, housing, access to education for their children, training and Spanish classes.