2023 Fundación MAPFRE Social Outreach Awards

Two-time world rally champion and three-time Dakar Rally champion (in the car category); with a career spanning more than thirty years in the world of motor racing, throughout this time Carlos Sainz has been known for his charisma, his spirit of self-improvement, and his capacity for effort and discipline.

With this award we want to recognize his professional career, but, above all, we want to focus on his charitable work. In addition to his constant support for young people, over the years Carlos Sainz has lent his weight to numerous social causes.

Among other initiatives, he has collaborated with a number of road safety campaigns, has been involved in the collection of products organized by the Madrid Food Bank, has supported refugees through the #TuSillaSuRefugio campaign run by the Spanish Commission for Refugee Aid (Comisión Española de Ayuda al Refugiado; CEAR), has helped in the fight against cancer, and has raised funds for the victims of the Cumbre Vieja de La Palma volcano. He has also backed the Aladina Foundation, Volunteers for Madrid, the LAPS Foundation and the Talita Foundation, as well as other organizations.

This award recognizes the important role played by this institution, which has been addressing social necessities in Brazil since 2000 through a global support network that promotes fairness, socio-environmental justice and opportunities. The organization works in four areas: education, gender equality, black entrepreneurship, and the environment and climate change.

Its model of action is based on mobilizing resources from different sectors to invest them in transformative actions, connecting leaders with civil society organizations (CSOs) creating a global support network, and providing solutions that seek to generate a systemic and democratic socio-environmental impact.

Since its creation BrazilFoundation has supported more than 850 CSOs, investing more than 45 million dollars. Its actions have impacted the lives of more than 120,000 people.

The mission of the Madrid City Council Fire Department is to safeguard human lives. For this reason, among other actions, they have set up a suicide prevention service to act in extreme situations. This suicide intervention unit uses a specifically adapted working procedure focused on rescuing people who are driven by despair to attempt to take their own lives.

Cases of suicide or attempted suicide are increasing. In response to this reality, this initiative, which is the only one in the world set up by a fire-fighting service, has been developed to comprehensively address specific methods and coordinate with other services to rescue people suffering a suicidal crisis.

This study focuses on an issue of vital importance for our society: in view of the demographic data and the ageing of the Spanish population, it is essential for the country’s competitiveness that its citizens have systems of supplementary social protection which, together with public pensions, allow them to maintain their consumption patterns and an adequate standard of living after retirement.  This study addresses the need to implement appropriate measures so that these systems can contribute to economic growth and improved competitiveness.

Pilar González de Frutos holds a degree in Law from the Autonomous University of Madrid and is a State Insurance Inspector. In 2003 she became president of the Unión Española de Entidades Aseguradoras y Reaseguradoras (UNESPA), the Spanish Union of Insurance and Reinsurance Companies, a position she held until 2023, when she retired.